About Us

Sulphur Creek Outfitters was established in 2015 and has been through  several major changes over the years. In addition to online sales, there  have been 4 locations: Next to Walmart (Heber Springs), Searcy  (Previously Beyond Boundaries), 620 So 7th St Heber Springs and the main  store at 625 So 7th St Heber Springs. The main store remains open and  is called Trailhead Wheels. Inventory from Sulphur Creek Outfitters,  including paddle sports, flyfishing, clothing, footwear, camping, hiking  and all sorts of outdoor adventure gear has been moved to storage  (behind the main store) and is being offered online. It’s a “hybrid”  online store where items purchased can be shipped or picked up at the  main store…usually the same day.  Trailhead Wheels now specializes in bike and e-bike sales, service,  accessories and rentals as well as skates, skateboards, disc golf and  specialty gifts. An outside deck overlooking Sulphur Creek was added in 2023 for outdoor  demos, parties and events. In 2024 Trailhead Wheels will offer additional online channels such as  Facebook Marketplace, eBay and TikTok

The Owner

Frank Wimberley was raised in Northeast Louisiana, spent some time in  Colorado and has lived in Heber Springs since 1995. He is a US Navy  veteran and a patriot.

He founded the Greers Ferry Lake Trails Council in 2009 and is currently president of the non-profit organization. He owns United Plastics Technology in Tumbling Shoals and enjoys gravel and road riding, camping hiking and paddeling.

Manager

Ashli is a pretty small-town girl. She was raised in Batesville, AR and  spent some time in New Mexico as a child. She is now a college graduate,  wife and mother. She and her family fell in love with the town of Heber  Springs and decided to take up residency in 2021. Her and her family  love the simple but yet complex beauty of the outdoors and all the  adventures that it has to offer. Some of Ashli’s hobbies include graphic  design, arts and crafts but her favorite things are her family and her  animals.

Ashli Carson